This accounts to a huge amount, but its advertisers are big companies with high spending capacity that target male audiences (typical audience for sports channels).
For those looking for a more traditional live music venue, The Roxy Live (open all week, from 8 pm on weeknights and 9 pm on weekends) is a fully fledged rock club, with a professional sound system, a 500-person capacity and a stage that towers over the audience.